The studio journal

What we wish someone
had told us sooner.

Straight answers to the questions Swiss SMEs and tradespeople ask about their website, their visibility and their legal duties. One article a week, no jargon.

September 21, 2026·8 min

What a website costs in French-speaking Switzerland

Three quotes for the same website, from CHF 1'200 to CHF 11'000: the mechanics behind the gap, and the questions that make offers comparable.

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September 21, 2026·8 min

Six signs a website has become a liability

A website does not break down on the day it becomes a liability: it still loads, and it sorts your visitors for you — six symptoms, six tests you can run yourself.

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September 21, 2026·7 min

Do you need a website in French and German?

The real cost of a bilingual site is not the translation but the upkeep: three questions are enough to tell whether a German version will earn you anything.

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